Our Team

pirawna is powered by an amazing team of Amazon specialists

"Do more than is required.

Do it faster than anticipated.

Do it better than expected."

-Benjamin Franklin

what is pirawna?

meet our team of Amazon specialists

Jed Rawson

Co-Founder & Chief Executive Officer

Jed is the visionary and the backbone to the #1 accelerator for Amazon revenue. Jed has successfully propelled clients to generate $1 billion+ in Amazon revenue. Outside of the office you can find Jed searching for the latest and greatest memes and traveling the world with his double doubles (two sets of twin girls!) in tow.

Miki Rawson

Co-Founder

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Mitch Jensen

COO

Mitch is entrusted with the strategic oversight of 120+ Amazon businesses, collectively generating an impressive annual revenue of +$500 million. Mitch’s expertise lies in navigating the complexities of the Amazon marketplace, optimizing operations, and implementing strategies that consistently contribute to the remarkable success of these ventures.

Nate Rohner

Chief Revenue Officer

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Maddie Stone

President of Operations

In the 6 years she's been with the team she's done all things Amazon, but she specializes in grocery, pet, and beauty categories. Maddie assists new clients in onboarding smoothly and efficiently. In the moments she's not thinking about Amazon, Maddie spends time with her dog, our Chief Dog Officer, Titus!

Shaina Jensen

VP of Marketplace Strategy

With 7+ years at pirawna, Shaina has done it all in the Amazon ecosystem! She thrives on growing revenue & profit for brands + attacking competitive marketplaces with intelligence, energy, and cutting-edge strategies. Shaina is also our resident meme queen, and will challenge anyone to a friendly typing speed competition!

Ryan Diehl

VP of Business Development

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Jordan Seefeldt

Sr VP of Marketplace Strategy

In her 5+ years at pirawna, Jordan has worked in almost every Amazon category, and has since developed a speciality in health, beauty & personal care. She leads our San Diego team and manages select top-tier clients. In the moments she's not thinking about Amazon, she spends her time skiing, making Japanese food, and spoiling her cat Eevee.

Kevin Lillicrop

Sr VP of Marketplace Strategy

Meet Kevin Lillicrop, Director of Brand Growth Strategy! Kevin brings a wealth of experience to the table and heads up our lively team in sunny San Diego. With a knack for turning the ordinary into extraordinary, he's the strategic force behind multiple brand success stories. From sports nutrition to beauty, grocery, and more – Kevin's been there, done that, and made it all a blast!

Jess Tisdell

VP of Marketplace Strategy

Jessica has a strong background in project management that she utilizes to take her clients to the next level. Jessica manages a varied portfolio and assists with team development. When she’s not at work, you can catch Jessica country two-stepping with her husband, hitting the gym, and exploring the outdoors with her pups.

Sandra Callopy

Director of Marketing

Sandra, Director of Marketing at Pirawna, has been enhancing SEO and content from the San Diego office for 5 years. Originally from the Boston area, she loves skiing, live music, hot yoga, and sipping on Dunkin' Donuts iced coffee.

Hannah Rawson

Operations Manager

Hannah's the chameleon of pirawna! As Ops Manager, she wears all the hats and keeps the administrative side running. She has a background in Hospitality/Administration, loves to make employees feel appreciated, and keeps the office organized. During her off hours Hannah can be found going for a jog, hitting the gym, or tackling a 1000-piece puzzle.